How Confident Are You on What's Working in Your RevOps?
When did you last get an independent review of your Revenue Operations (RevOps) ecosystem?
In the subscription economy, only a 360-degree view of your relationships gives you a line of sight into why, how, and when they will buy - not just the first time, but renew for subsequent terms and a deeper impact on their business.
If you're responsible for aggressive revenue targets and data-driven decisions, how confident are you in the frictionless, accuracy, and impact of your RevOps in your growth strategy?
We enable intelligent and profitable growth.
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Need a Deeper Dive Into Your RevOps Processes, Capabilities, and Tech Stack?
Check out the Nour Group RevOps Assessment as the foundational step in our world-class Amplified Time to Impact (ATI) process.
Get Your RevOps Tech Stack X-Ray?
We're willing to put our two decades of Marketing, Sales, and Customer Success - in processes, capabilities, and tech stack - expertise where our mouth is.
With a mutual NDA and SysAdmin access, we'll invest a week in uncovering the biggest impediments to your RevOps success. Our team will highlight what works well in your RevOps ecosystem and critical areas needing improvement, optimization, or amplification. Without any financial cost to you.
You are welcome to take our preliminary RevOps Tech Stack X-Ray findings and implement them yourself or work with others. However, we are confident that our unique findings and poignant recommendations can accelerate your journey to a world-class RevOps ecosystem with our team.
What You Can't See Can Really Hurt You!
If you’ve ever had an infection, a broken bone, pneumonia, needed a root canal or faced fears of a cancer diagnosis, you realize the power of preventative x-rays in showing inside our bodies.
Similarly, most marketing technologies (MarTech - Hubspot, Marketo, Eloqua, email marketing, web forms), Sales technologies (SalesTech - Salesforce, Gong, Outreach.io, Clari), and Customer Success technologies (CSTech - Gainsight, ReferenceEdge) function in a complex ecosystem. Like an infection in our bodies, it is difficult to ascertain what’s not working, inefficient, broken data that may be going to neverland in your RevOps environment without a closer look inside.
Why Independently Assess Your RevOps?
CROs and CMOs realize:
- Known and Undiscovered Competitors - Beyond the competitors, you know, around the corner lurk a set of competitors you've yet to recognize.
- Increased Customer Choices - Beyond their initial purchase, any chance for renewal means additional options, considerations, and greater negotiation power by customers.
- Elevated Business Model Complexity - In an effort to respond to customer demands, many organizations are increasing their business model complexity, which needs a refined roadmap and assessment of what's really working.
- Key Metrics Are Your Diagnosis - Whether evaluating pipeline velocity, customer lifetime value, customer churn, ARR, MRR, or Win Rates - think of these as your finger on the pulse of your RevOps Health.
The Deliverables from The Nour Group RevOps Assessment
Within 30 days, the Nour Group RevOps team will deliver*:
Process Map and Alignment Analysis - Leveraging our Customer Lifecycle Journey Maturity Model, we will capture and visualize your current processes. From awareness through engagement, evaluation, and purchase all the way to implementation, impact, and path to renewal, we will analyze the consistency, alignment, and relevant hand-offs.
System Architecture and Gap Analysis - With SysAdmin access to your Marketing, Sales, Customer Success, data warehouse, website, and analytics platforms, we will create a confident view of your entire tech ecosystem. We will also analyze your connection points and bidirectional data exchange to identify prevailing gaps.
Capabilities Elevation Roadmap - Other organizations say "people;" we assume good intent by your current team and focus on their capabilities vs. capabilities the organization needs toward its RevOps maturity. Our team's preference is to always elevate the skills, knowledge, and behaviors of your existing team.
Resources
INTELLIGENT GROWTH LIVE - THE STRATEGIC VALUE OF REVOPS, METRICS
Watch Nour Group Partners Jenn Cordz + David Nour share insights on eight metrics that define the success of many RevOps initiatives.
The market is increasingly becoming oversaturated with opinions on RevOps efficiency and effectiveness. We believe every leader to be the product of the advice they take. Below are a sampling of the unique insights and independent perspective our team has shared. Judge our credibility and commitment to excellence in this emerging space through these thought- and practice-leadership resources.
INTELLIGENT GROWTH LIVE - THE STRATEGIC VALUE OF REVOPS, DASHBOARDS
Join Nour Group Partners Jenn Cordz + David Nour as they share why a dashboard of leading drivers and lagging indicators should enable data-driven RevOps decision making.
INTELLIGENT GROWTH LIVE - THE STRATEGIC VALUE OF REVOPS, SPEND + ROI
Watch Nour Group Partners Jenn Cordz + David Nour share insights on eight metrics that define the success of many RevOps initiatives.
BUILDING ORGANIZATIONAL RESILIENCE THROUGH REVOPS
Read David Nour and Jenn Cordz's Forbes Leadership article on the power and promise of RevOps and data-driven visionary RevOps leadership.
The Nour Forum is our private online community, where we share exclusive content, resources, and events on strategic relationships, real innovation, and lasting change for like-minded professionals. Jenn Cordz, Nour Group Partner and RevOps Practice Lead, curates the RevOps special interest group with thought- and practice-leadership.
